Given that Bibles have typically used a lot of paper, it is not so surprising that it was HarperCollins’s Christian publishing division, Zondervan Bibles, that figured out back in 2015 how to use design to save paper – and incidentally cut printing costs. 

Working with different fonts and adjusted the page layout, they developed a new compact typeface called the NIV Comfort Print that saved more than 350 pages per bible. In 2017, it saved 100 million pages in total – equivalent to four times the height of the Empire State Building.