Since 2021, Whirlpool has been refurbishing damaged or returned fridges and provided them to food banks and agencies that need to store perishable goods. Through its Feel Good Fridge program, it has donated more than 900 refurbished refrigerators and delivered more than 250,000 pounds of food to partner agencies, reaching more than 25,000 families.
It started as a local initiative in Dallas, Texas, but is expanding into Atlanta, Chicago, Dallas, Detroit, Houston, Los Angeles, Minneapolis, Orlando, Phoenix, and West Michigan through a new partnership with HelloFresh and Total Quality Logistics (TQL) which aims to place 3,000 fridges in those cities by 2030.
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